Client: Newcastle-Gateshead Initiative
Stats: 190,000 views, 13,000 shares.
The NGI is the tourist board for Newcastle Upon Tyne and Gateshead. In 2014, P Films produced a promo video of the city with the only directive to show the city’s beauty. Newcastle in Motion explored the city from its rooftops and was incredibly well received. After being released via the Newcastle Chronicle Newspaper website the video was seen over 150,000 times in the first three days and shared over 10,000 times. The video has now been seen over 300,000 times.